Explore Our Services
Certain services at In-House Brand Lab are designed as high-touch, hands-on offerings that require a dedicated team and closer collaboration. These include our social media marketing and digital marketing bundled packages, as well as videography and photography services.
Due to the level of involvement and execution required, these services are currently offered in Southern California, Florida, and Puerto Rico. While we do provide structured packages, availability is not guaranteed in every area and is determined on a case-by-case basis.
To move forward with these services, a consultation is required to assess your business needs, goals, budget and location. This allows us to determine availability and ensure we can deliver the level of quality and attention these services are built around.
In some cases, social media management may be supported nationwide. However, because of the strategic and operational depth involved, this also requires an initial call to evaluate whether your business is the right fit for this level of service.
These offerings are intentionally selective. They are built for businesses that are ready to invest in a more involved, white-glove experience with a team that is actively managing, executing, and supporting their growth.
Social Media, Content & Digital Marketing
Strategy is the engine, content is the fuel. We provide both. Professional social media management, content production, and full stack digital marketing for small businesses.
At In House Brand Lab, we believe in the power of creativity, innovation, and collaboration. With over a decade of experience in digital marketing, we specialize in helping small businesses grow by building strong digital foundations and turning visibility into measurable results.
Our packages are flexible, customizable, and tailored to your specific business needs. Additional services can be added at any time once you are under agreement.
Before You Get Started
All new clients are required to complete a free consultation via Google Meet before selecting a package. We'll discuss your business goals, assess your current presence, recommend the right plan, and set expectations on deliverables and timelines.
◆ Pricing listed represents starting rates. Ad spend is always separate. Month to month. No long term contracts. 6 months to a year recommended for measurable results.
SMM + SEO + ORM + Ads + Graphics + Blog Content. Everything a growing business needs in one plan.
- Premium Social Media Management on 4+ platforms, 6 to 10 posts/month
- Client provides all content (we edit raw footage at no cost)
- 4 to 6 branded short videos/month (client provides raw footage)
- 2 to 4 SEO optimized blog posts/month
- 2 to 3 graphic arts for promotional material
- Meta Ad Campaign Management (ad spend not included)
- Virtual business support and marketing services
- Website management, mobile first, SEO integrated
- Monthly performance reporting with key insights
Full Digital Marketing + SEO + ORM + Ads + Content + Brand Strategy. The complete solution.
- Premium Social Media Management on 6+ platforms, 8 to 12 curated posts/month
- Client provides all content (we edit raw footage at no cost)
- 4 to 6 branded short videos/month (client provides raw footage)
- 5 to 8 SEO optimized blog posts/month
- 5 paid Meta ad campaigns with full setup, management, and reporting
- 5 to 7 graphic arts for promotional, lead gen, and retargeting creative
- Complete brand refresh: tone, visuals, tagline/pitch, audience alignment
- High level marketing consulting + monthly strategic sessions
- Brand development and strategy ($3,500+ tiers)
- Website management ($3,500+ tiers, not e commerce)
- Content production ($3,500+ in PR, SoCal, FL only): photo + video every 90 days
- Phase 1: Full audit, GBP optimization, 40+ keywords, competitor analysis
- Phase 2: On page optimization, technical SEO, advanced schema markup
- Phase 3: 5 to 8 blog posts/month, link building, content calendar alignment
- Phase 4: Competitor monitoring, keyword expansion, analytics dashboard, strategy sessions
- Review response across all platforms
- Online crisis management, removals, reporting, escalation
- Trust building campaigns and proactive review generation
- Up to 3 free negative review removals monthly
| Feature | Growth ($2,550) | Brand Builder ($3,050 to $6,050+) |
|---|---|---|
| Platforms managed | 4+ | 6+ |
| Posts/month | 6 to 10 | 8 to 12 |
| Branded videos/month | 4 to 6 | 4 to 6 |
| Blog posts/month | 2 to 4 | 5 to 8 |
| SEO tier value | $800 to $1,000 | $1,500+ |
| Keywords targeted | 10 to 25 | 40+ |
| ORM level | Basic (first 2 removals free) | Advanced (up to 3 free/mo) |
| Ad campaigns | Meta Ads | 5 Meta campaigns |
| Graphic arts | 2 to 3 | 5 to 7 |
| Brand strategy | Not included | Included ($3,500+) |
| Content production | Not included | Included ($3,500+ in PR/SoCal/FL) |
Available nationwide. Client provides all content assets. We edit raw footage at no additional cost.
For businesses that need structured posting and community management.
- 2 platforms (Instagram/Facebook)
- 2 to 3 weekly posts using content provided by client
- Community management (DMs, comments, engagement)
- Instagram SEO optimized captions and bio
- Caption writing and hashtag support
- Platform optimization (bio, highlights, contact info)
- 2 to 3 video edits/month (client provides raw footage)
- 2 custom graphic designs/month
- Basic engagement tracking
- Monthly performance overview
- Email/message support for updates and scheduling
For brands ready to scale with strategic content and paid ad management.
- 4 platforms (Facebook, Instagram, TikTok, Google)
- Strategic planning and scheduling
- Captions optimized for SEO, GEO, RAG, and AIO performance
- Professional copywriting for each post
- 2 to 3 video edits/month (client provides raw footage)
- 3 to 5 custom graphic designs/month
- Monthly content calendar preview
- Hashtag strategy tailored to niche
- Instagram bio optimization (conversion focused rewrite)
- 2 to 3 weekly posts using content provided by client
- Instagram Story posting (BTS, quotes, promos, interactive)
- Reposting client tags and community content
- Platform management and community engagement
- Meta Ad Campaign Management (ad spend not included)
| Feature | Essentials ($850) | Growth ($1,650) |
|---|---|---|
| Platforms | 2 (IG/FB) | 4 (FB, IG, TikTok, Google) |
| Weekly posts | 2 to 3 | 2 to 3 |
| Video edits/month | 2 to 3 | 2 to 3 |
| Graphic designs/month | 2 | 3 to 5 |
| SEO optimized captions | Yes | Yes (advanced) |
| Content calendar | No | Yes |
| Story posting | No | Yes |
| Ad management | No | Meta Ads (ad spend separate) |
| Community management | Yes | Yes (advanced) |
| Copywriting | Basic captions | Professional per post |
Available in Puerto Rico, Southern California, and Florida ONLY. This is the only package that includes professional photo and video shoots.
Everything in Growth tier plus content production, SEO, ORM, and multi platform management. We produce your content for you.
- Everything in Growth tier (SMM)
- Advanced ad campaign management (ad spend not included)
- Managing 5+ platforms (Facebook, Instagram, TikTok, Google, Yelp)
- 2 to 4 SEO optimized blog posts/month
- Basic Google Business and Yelp photo updates
- 1 professional photo shoot every 90 days
- 1 professional video shoot every 90 days
- Phase 1: Basic audit, GBP optimization, 10 to 25 keywords, local citations
- Phase 2: On page SEO for up to 10 pages, URL cleanup, basic schema
- Phase 3: Local SEO, Google Maps, directory listings, NAP consistency, review monitoring
- Responding to reviews across Google, Yelp, and social platforms
- Monitoring and managing reviews
- Suppression of negative links
- First 2 negative review removals included ($700 value)
Available in Puerto Rico, Southern California, and Florida only.
Up to 2 hours · 30 edited images · 1 location.
- Up to 2 hours of shoot time
- 30 professionally edited images
- 1 location
- Final files delivered
Up to 4 hours · 40 to 50 edited images · Up to 2 locations.
- Up to 4 hours of shoot time
- 40 to 50 professionally edited images
- Up to 2 locations
- Final files delivered
Up to 5 hours · 60 to 75 edited images · Location scouting · Styling direction.
- Up to 5 hours of shoot time
- 60 to 75 professionally edited images
- Location scouting included
- Styling direction included
- Final files delivered
Up to 6 hours · 80 to 100 edited images · Location scouting · Styling · Video clip.
- Up to 6 hours of shoot time
- 80 to 100 professionally edited images
- Location scouting included
- Styling direction included
- 1 short video clip included
- Final files delivered
Available in Puerto Rico, Southern California, and Florida only.
5 social media reels/short form videos. Up to 4 hours of shoot time. Professional editing included.
- 5 social media reels/short form videos
- Up to 4 hours of shoot time
- Professional editing included
- Optimized for Instagram, TikTok, Facebook
- Final files delivered
Commercials, long form content, multi day shoots, corporate videos, brand stories, event coverage.
- Commercials and brand stories
- Long form content and corporate videos
- Multi day shoots
- Event coverage
- Contact us for a custom quote based on scope
| Provider | Typical Cost | Our Advantage |
|---|---|---|
| In House Brand Lab | $850 to $6,050+/mo | Unified strategy. SEO and ORM built in. Phased. |
| Corporate Agencies | $15,000 to $50,000+/mo | Rigid contracts. Add on fees everywhere. |
| Mid Level Agencies | $7,500 to $12,000/mo | Extra fees. One size fits all. |
| Freelance Teams | $2,500 to $3,000/mo | No holistic plan. Inconsistent quality. |
| Industry Average | $4,000 to $10,000+/mo | IHBL delivers same scope at flexible pricing. |
Monthly services: Billed in full on the 1st of each month. No long term contracts.
Project based (photo/video shoots): 50% deposit to begin, 50% upon delivery.
Ad spend: Always separate. Paid directly to the platform. We manage, you fund.
Month to month. No contracts. 6 months to a year recommended for measurable results. Full details outlined in month to month agreement.
Pricing listed represents starting rates. Final pricing is customized per client based on industry, competition, and scope. All services subject to terms outlined in service agreement.
Questions? Ready to get started? Reach out anytime.